The focus eventually shifted from a single day to a week, and finally a month, to provide a broader platform for education and celebration. National Native American Heritage Month: November 2025
In 1914, James rode 4,000 miles on horseback across the U.S. to gather endorsements from 24 state governors. He presented these signatures to the White House to petition for a national holiday. Early State Observances
As president of the Society of American Indians, Coolidge issued a formal proclamation in 1915 declaring the second Sunday of May as American Indian Day.
Enacted legislation to celebrate the day on the fourth Friday in September.
Governor Ronald Reagan signed a resolution designating the fourth Friday in September as American Indian Day, which later became an official state holiday in 1998. Transition to National Recognition