: The vertical space between lines of text. For body text, aim for 1.4 to 1.6 times the font size.
Before diving into design, you need to understand the core pillars of type:
: Kerning is the space between individual letters, while tracking is the overall letter spacing across a block. 2. Establish a Typographic Hierarchy
: A classic pairing is a bold Sans Serif for headlines and a traditional Serif for long-form body text, which is often considered easier on the eyes for extended reading.